Pop Culture Apparel
License-Approved Designs • Unisex T-Shirts and Hoodies
Designing original attire for one of the nation's top pop culture merchandise licensees? Yes please! The challenge? Incredibly specific creative direction that left little room for... creativity. Repeated revisions and rejections can certainly be discouraging to anyone, especially to someone who is a designer AND and a huge pop culture nerd AND has a wardrobe that's 75% graphic tees. Regardless, at the end of the day, no matter how many times the design has been altered, what's important is that you ask yourself the question "Would I be excited to wear this?" and the answer is "Oh yeah!"
More Licensed Samples Below.